2 Chainz Poster.

This is a poster advertising an upcoming album from rapper 2 Chainz. Artwork from the actual album cover is used on this poster, this is probably a good idea as you cannot see the rapper anywhere on the front cover of the album, so by putting him on the poster the audience may not be aware of the actual CD. Of course the image on the poster links directly to the artist as it is an image of two Cuban link chains, this obviously links to the artist as his stage name is 2 Chainz. The rapper has attempted to create a brand by using the phrase 'T.R.U' on this poster and for the name of his album 'Based On A T.R.U Story', when listening to his songs, he says TRU in almost every song he makes or features on, the use of the phrase on his début album shows us that the rapper is trying to use this reference to associate himself with this saying in everyday life so people are easily reminded of him,which has worked.